As part of the Bazaarvoice Product Management team, VP Jim Morris runs the company’s Analytics offerings. He joined the team in 2012 when Bazaarvoice acquired PowerReviews, a ratings and reviews company that Jim started with three partners in 2005. During his time with PowerReviews, Jim was General Manager of the consumer-facing reviews website Buzzillions.com, which peaked at five million monthly visitors. Jim has been building websites in an engineering and product management capacity for more than 15 years. Over that time, he’s been part of the technology revolution in which mobile has become completely ingrained into consumers’ everyday lives.